Rollie, the United Flex Site ChiefUNITED FLEX
Small-bay flex industrial park at dusk

A third-party management partnership

Best-in-class management for flex & small-bay industrial.

Leasing, maintenance, accounting, reporting. Run with storage-grade discipline.

Small-bay is where self-storage stood a decade ago.

We built the operator it deserves.

Owner-operators · 100% focused on flex · Start with one park

Start With One ParkFree consult. No obligation.

Talk to us about a pilot

Tell us about your property. We follow up within one business day.

No obligation. Confidential.

Two decades behind the platform

New platform.Not new operators.

United Flex is a new management platform built by operators with two decades of acquiring, developing, and operating commercial real estate across self-storage, industrial, and manufactured housing. The portfolio and completion figures here belong to our leadership team’s operating history, not to a completed United Flex engagement. We would rather tell you that plainly than dress a new brand in unexplained numbers.

20+
Years operating commercial real estate

Our leadership's operating history

$420M+
Assets under management

Our leadership's operating history

3M+ SF
Projects completed

Our leadership's operating history

100%
Focused on flex & small-bay

The United Flex platform

The opportunity

Small-bay industrial is where self-storage stood a decade ago.

  • Ownership is dominated by private individuals, family offices, and small syndications, not institutions.
  • Frequent tenant turnover and constant make-ready activity reward disciplined, hands-on operations, just like storage.
  • Institutional capital is targeting the asset class faster than operating platforms are being built to run it.
Contractor unloading at a small-bay industrial unit

The white space

No branded, institutional third-party manager has claimed small-bay & flex the way Extra Space and SmartStop claimed self-storage.

Big-box has national brokerage managers. Small-bay does not. That gap is the opening.

Multi-tenant flex industrial park

One playbook. Every park. Institutional-grade discipline on every asset.

Leasing, maintenance, accounting, and reporting, run with the same operating standard we built for our own portfolio.

What we do

One operating playbook. Every asset, every owner.

Where NOI grows

Leasing & Marketing

Tour-to-lease execution, renewal strategy, and pipeline visibility.

  • Marketing beyond LoopNet: Instagram, Facebook, FB Marketplace, website + SEO, Google Ads
  • Self-guided showings via keyless keypad access
  • Renewal strategy tracked alongside new-lease pipeline

Maintenance & Capital

Preventive maintenance, work orders, and disciplined capex management.

  • On-site facilities director, not a call once a month
  • CMMS-tracked preventive-maintenance calendars and SLAs
  • Capital projects scoped, bid, and delivered on budget

Accounting & Reporting

Monthly close, budgeting, and a standardized owner reporting package.

  • Multi-owner accounting in one system of record
  • Standardized monthly reporting package, every asset
  • Budgeting tied to the capital plan, not built after the fact

Risk & Compliance

COI tracking, safety programs, and life-safety compliance.

  • Automated certificate-of-insurance tracking
  • Life-safety documentation kept current, not reconstructed at audit time
  • Safety programs enforced on-site, not just written down

Tenant Experience

Onboarding, communication, and retention built into every touchpoint.

  • Dedicated call center: every call answered, every lead captured
  • Co-branded tenant introduction at transition
  • Retention tracked as a monthly KPI, not an afterthought

Technology & Data

A connected PMS / CMMS / BI stack that makes every KPI visible.

  • Rent roll and lease administration in one system of record
  • Spot AI camera monitoring and Alarm Lock keyless access
  • Real-time dashboards, not ad hoc email updates

Smart-site technology

We equip every park to think differently.

Best-in-class tools that a traditional manager simply doesn't deploy.

AI-monitored cameras

Spot AI

AI that observes the physical world.

  • 24/7 AI monitoring, surfaces only the moments that matter
  • Human-like deterrence & instant alerts, not passive recording
  • NDAA-compliant, SOC 2 Type II, works with any IP camera
  • Trusted by 1,000+ operators across security & operations

BHMA Grade 1 keyless keypad entry

Alarm Lock Trilogy

Vandal-proof all-metal keypad, built for outdoor bays.

  • Vandal-proof all-metal keypad, built for outdoor bays
  • Up to 100 unique user codes (3-6 digits)
  • Weatherproof, rated from +151°F to -31°F
  • Powers self-guided showings & keyless tenant access

A connected stack, not a spreadsheet with a logo

Property Management System

Rent roll, lease administration, and multi-owner accounting in one system of record.

Access & Security

Spot AI cameras and Alarm Lock keypads: AI monitoring and self-serve showings.

CMMS / Work Orders

Preventive-maintenance calendars, SLAs, and vendor dispatch tracked to completion.

Call Center & CRM

Live-agent coverage and a leasing pipeline that captures every inquiry.

BI & Owner Reporting

Real-time dashboards and a standardized monthly package for every owner.

Compliance & COI

Automated certificate-of-insurance tracking and life-safety documentation.

Our leasing partner

Leasing run by people who do nothing else.

We've teamed up with Flex Parks USA, the national specialist in small-bay industrial and flex space, so your leasing is run by people who do nothing else.

Flex Parks USA

Fort Worth, Texas

Specializes exclusively in small-bay industrial & flex space across the United States.

Brokerage · Investment Sales · Site Selection · Development Advisory

National Buyer & Tenant Network

Targeted exposure that fills your space faster.

Real-Time Market Data

Pricing intelligence for stronger lease terms.

Small-Bay Specialists

Shallow-bay focus, not office or big-box generalists.

Full-Service Advisory

Acquisitions, dispositions & development strategy.

Beyond LoopNet

Most owners only list on LoopNet. We put your space in front of the business owners who never look there.

Instagram

Targeted posts showcasing available space.

Facebook

Direct outreach to local business owners.

FB Marketplace

Listed where small businesses already shop.

Website + SEO

Ranked pages that capture local search.

Google Ads

Managed campaigns that win page one.

Straight answers

Every reason not to hand off management, answered.

I'll lose control of my own asset.

You keep ownership and the final call on every decision. We run daily operations and report to you monthly, with real-time KPI access in between. Nothing changes about who owns the building.

My local manager already knows the tenants.

Days 1-30 is a full site, lease-file, and vendor audit before we touch anything, plus a co-branded tenant introduction. Relationships transfer. What changes is the reporting, the maintenance discipline, and the leasing speed behind them.

Generalist managers don't get this asset class.

That's the gap. Big-box brokerage arms are built for single-tenant 500K SF boxes. We're 100% focused on flex and small-bay: frequent turnover, constant make-ready, and tenant mix that rewards hands-on operators, not spreadsheet landlords.

Management fees eat my NOI.

Our fees are structured so we only win when your NOI wins: a base fee on effective gross revenue, a leasing fee for keeping space full, and an ancillary income share on revenue we create that wouldn't otherwise exist.

I only have one property, not a portfolio.

Start with one park. Prove the platform on a single asset with a documented 90-day and year-one plan, then decide whether to expand. We built the pilot option for exactly this.

I don't want to be locked into a long contract.

Initial term is 2-3 years with auto-renewal, and either side can terminate for convenience with 90 days notice. You are not stuck if it is not working.

How do I know reporting will actually be real?

Six KPIs tracked every month, every asset: physical occupancy, NOI margin, days-to-lease, work-order turn time, tenant retention, collections percent. Each one carries a named owner, a documented baseline, and a target.

Vacancies take forever to fill with a generalist manager.

Self-guided showings via keyless keypad entry mean a prospect can tour and apply without waiting on a leasing agent to unlock a door. Paired with Flex Parks USA leasing full-time on the asset, days-to-lease is the number we chase hardest.

Have a different question?

Ask us directly →
Interior of a small-bay flex industrial unit

Start with one park. Prove the platform. Then scale.

Onboarding experience

What the first 90 days looks like

A standardized transition, so you know exactly what week one delivers before you sign.

  1. 1

    Days 1-30

    Discovery & Stabilization

    • Full site, lease-file & vendor audit
    • Rent roll migrated into our PMS
    • Co-branded tenant introduction
    • Baseline KPI snapshot established
  2. 2

    Days 31-60

    Standardization

    • SOPs implemented on-site
    • Preferred-vendor program applied
    • Contracts reviewed & renegotiated
    • First owner reporting package delivered
  3. 3

    Days 61-90

    Optimization & Cadence

    • Leasing pipeline fully populated
    • Capital plan reconciled to budget
    • 90-day business review with ownership
    • Year-one plan presented formally

Our team

An org built for institutional-grade execution.

Jeremiah Boucher, CEO & Founder

Jeremiah Boucher

CEO & Founder

20+ years acquiring, developing, and operating self-storage, industrial, and MHC. Host of the Finding Your Edge podcast.

KK

Kellen Kalso

Chief Operating Officer

Owns the P&L for the management platform, internal and third-party, and the operating discipline behind every park.

The platform org: defined roles across three layers

Corporate / Platform

  • VP, Property Operations
  • VP, Leasing & Revenue
  • VP, Client Services & BD
  • Director, Facilities & Capital
  • Director, Accounting
  • Director, Technology

Regional

  • Regional Director of Operations
  • Regional Property Managers
  • Regional Leasing Manager
  • Regional Facilities Manager

Site-Level

  • Property Manager
  • Assistant PM / Coordinator
  • Leasing Agent
  • Maintenance Technician

Questions

Before you make the first call.

A base management fee on effective gross revenue, plus a leasing fee on executed leases, a construction management fee on capital projects, and a share of ancillary income we create. No flat rate: the structure is built so we only win when your NOI wins.

A 2-3 year initial term with auto-renewal, and 90-day termination for convenience on either side. You are not locked in if it is not working.

Days 1-30 includes a full vendor audit. A preferred-vendor program gets applied in days 31-60, with contracts reviewed and renegotiated where it helps you. Nothing gets torn out on day one.

Either. The single-asset pilot exists specifically so you can prove the platform on one property before deciding whether to expand. Most owners start there.

A standardized monthly owner reporting package and real-time access to six tracked KPIs: physical occupancy, NOI margin, days-to-lease, work-order turn time, tenant retention, and collections percent.

We've teamed up with Flex Parks USA, a Fort Worth-based brokerage specializing exclusively in small-bay industrial and flex space, so leasing is run by people who do nothing else.

Let's start with one park.

Prove the platform on a single asset, then scale across your portfolio.